If you are a current MSA Member, please log in to your member account to pay the member price.

Upon purchase, you will receive an email from info@museumstoreassociation.org with a link to download a PDF.  Download the PDF and use the link contained within to access the session recordings.

Virtual Talking Shop: Preparing for MSA FORWARD

March 5, 2025

Join us for an engaging roundtable discussion designed to help you make the most of MSA FORWARD.

The session begins with brief, 3-minute opening statements from our panelists, each sharing insights from their areas of expertise:

• Melissa Lew will dive into the vendor experience, offering tips on optimizing booth presentation, marketing strategies, and salesmanship.
• Kacey Cramer will focus on practical advice for preparing for and shopping the show effectively.
• Anne Cecil will provide a unique perspective on merchandising and education, bridging insights from both the vendor and buyer sides.

Following these opening remarks and a moderated discussion between the panelists, the floor will be open for questions and comments. We’ll conclude with a recap that underscores the incredible benefits and opportunities of participating in MS FORWARD, leaving you inspired and equipped for success.

Hosted by: Melissa Lew, Kacey Kramer and Anne Cecil

Moderator: Anne Cecil

Download includes supporting documents and webinar recording

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