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MSA FORWARD 2023
May 17-21, 2023
Educational Session Recording

Master Class Part Two - COLOR

Presenter: Anne Cecil

Knowledge Standards: Merchandise Planning;Strategic Management

Session Description: In part two of the Master Class,  participants will learn:  The terminology of color-hue,value,saturation,temperature   Color interactions through the 6 Color Harmonies   The meaning of colors across time and culture   How to apply these concepts in effective store merchandising strategies and engaging displays Part two will include opportunities for active participation, peer to peer and participant to leader interaction through a variety of exercises, for example:
1. Practicing Color terminology.
2. Documenting the 6 color harmonies from the surroundings.
3. Using color to create physical displays from a group of personal items.