If you are a current MSA Member, please log in to your member account to pay the member price.

Upon purchase, you will receive an email from info@museumstoreassociation with a link to download the PDF Report.

2022 MSA Retail Industry Report

The 2022 MSA Retail Industry Report provides benchmarks and insights that enable nonprofit retail professionals and institutions to make smart business decisions and maximize sales in museum stores. It includes hundreds of pages of actionable information and over 200 tables, including comparisons by geography, size, gross sales and museum type against which you can compare your own store.

Each purchase comes with a digital PDF copy of the report (not for distribution). The downloadable PDF will be emailed to you in your confirmation email.

Non-Member Price: $480.00

Member Price: $350.00 (must log into member account to receive member rate)

Institutions who participated in the study are eligible for special pricing and should purchase the report through the Participation purchase link you received.

If you have any questions, please contact info@museumstoreassociation.org