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MSA FORWARD 2019: Creating the Dynamic Museum Store

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MSA FORWARD 2019 Conference Education Session Recording

Session Title: Creating the Dynamic Museum Store

Presenter: Lisa Uhrik, Co-Owner, Franklin Fixtures

Knowledge Standards: Communications

From a physical perspective, what is vital to your store's success?  And what is dynamic about your store to the explorers it serves?  Lisa Uhrik will share findings and observations drawn from successful museum stores and introduce the concept of timeless pattern languages that are consistently evidenced in successful spaces.   Take stock of your strengths and opportunities for learning and discovery as you prepare to better engage and connect with customers while feeding both your sales and your mission.